Achieving a 400% increase across 300 airports over the past two years is a remarkable achievement. In this engaging interview with Tim Lund Sydtoft, I ask him about the recipe for Anthon Berg’s success. In truth, it’s a combination of things – not just the fact that they offer a uniquely manufactured and sophisticated premium chocolate liqueur portfolio that appeals to and spans different generations, but that they are also constantly pioneering, innovating and refining their range. The partnership with Diageo and Bailey’s is a great example of this, and at TFWA Cannes this month we saw the launch of Bailey’s Tasting Collection.
Anthon Berg is constantly in the hunt for new partners and Tim shared plans for new exciting partnerships for early 2025/2026 that also move the brand into completely new territory. You’ll need to watch the short video to find out more about this and other surprises, too. There are clearly very exciting times ahead for Anthon Berg.
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