The Jagermeister Juggernaut Pushes On.
Tobias Witte Interviewed
The Jagermeister Juggernaut Pushes On.
Less than a minute
This is the second of a series of great video interviews conducted recently at TFWA Singapore. As always, it’s comprehensive and covers everything from last year’s results to success of 9556, the opportunity for Gin Sul in Travel Retail and, of course, the remarkable partnership with Hollywood’s very own megastar and juggernaut, Dwayne Johnson – or ‘The Rock’ as we all know him – with the GTR launch of Teramana. This is a very special product.
Yet, each and every brand has its own unique story and Tobias Witte, VP Global Travel Retail at Mast-Jagermeister SE, is a great storyteller as we deep dive into the background as well as the GTR opportunity for each brand. Do watch and enjoy!
