Showfields:
”The Most Interesting Store In The World”.
Showfields:
Less than a minute
Introduction: by Peter Marshall
The most interesting store in the world”. That’s a bold claim indeed. But this 3 minute video shows some of the reasons why the store ticks so many boxes and has been doing some excellent business. It offers unique products in a unique store environment. Airport retail could not hope – or afford – to ape this, but there are some inherent ideas here that will work in the new airport commercial world in which we live.
