Adil Raihani: Airport and Travel Retail Industry Provocateur? Yes, but a man for our times
In this extraordinary interview with Adil Raihani, Chief Enabling Officer of #for1314, Adil outlines the principles of the new consortium as well as the changes the industry needs to make to get back onto the right course. It is a very different route that many want to revert to. According to Raihani the industry has to face up to being less risk averse. ”In the past we wanted everything to be tested. Now it’s trial and error”. It’s a compelling interview, one that is part of Session 5 from the Future Airports: From Here to Where? webinar video series co-produced by www.trunblocked.com and Portland Design. It should help influence the embedded conservatives to understand that without direct action and clearly recognisable change that reflects the new expectations and behaviours of travelling passengers, this industry is on its last legs.
