Introduction by: Peter Marshall
Ahead of TFAP, it is a great pleasure this week to feature an exclusive and insightful blog contribution from Prof. Dr. Wolfgang Georg Arlt, CEO of COTRI (China Outbound Tourism Research Institute). He is a world-leading expert on China Tourism, with 45 years experience. For 20 years he has also been a Professor for International Tourism Management and is a Director of the Meaningful Tourism Center.
This is a very direct blog. Some of the content may be well known to you, other elements will offer new and interesting perspectives. There are 3 separate segments – each one a must-read for all in Travel Retail.
On May 19th, which is Chinese National Tourism Day, Chinese Outbound Tourism Post COVID-19 is the key topic at the Guangzhou International Travel Fair (GITF). Registration is free of charge. Organised by COTRI, there are some excellent keynote speakers and panellists. Definitely worth taking a look!